Raising the Titanic
Our exclusive series of 8 in-depth eBooks is designed to uncover those hidden challenges and help you optimise your approach to demand creation, sales, and lead generation.
Whether you’re struggling with accountability, misaligned strategies, or underperforming tools, our guides provide the practical solutions and fresh insights you need to turn things around.
Uncover the hidden costs of demand creation that could be draining your resources without your knowledge.
Find out how to re-energise your sales team and turn stale MQLs into enthusiastic opportunities.
Learn the secrets to engaging IT and security decision-makers to form stronger, more impactful connections.
Discover how to get the most from your MDF and channel programs to boost your ROI without added effort.
How forward-thinking distributors can play a bigger role in driving value in the channel.
Is your data and martech optimised to support sales in delivering the results you need The right tools transform funnels!
See where accountability truly lies in your sales process and how adjusting it can improve your bottom line.
Telemarketing isn’t just about volume—it’s about consistency, quality and effective use of data. Myth-busting ways of what’s required for better lead conversion.
Each eBook provides no-nonsense indicators to help you uncover and address the often-overlooked issues affecting your demand creation and sales process. From MQL fatigue to missed sales opportunities, we’ve got you covered.
Two expert teams in marketing and telemarketing The Amigos Network and The Point Company, have joined forces to deliver a market-beating solution that eliminates common points of failure in the demand creation process.
This end-to-end Market Activation™ service empowers B2B tech companies to accelerate growth and optimise their sales funnels, whether they are established brands or just starting out.
Focused on performance, accountability, and ROI, they offer a scalable approach that includes access to highly engaged communities of senior IT and cybersecurity leaders across the globe.
Why you should check with customers first.
8 reasons why your pipeline is failing
Bringing buyers and sellers together
When 70% of a buyer journey sits with marketing
Why it's impossible to ignore
Pure magic, or just illusions?
One essential review could unlock their true potential
When things aren't as they seem
The Threat's not AI. It’s Us.
But only when the time is right
Getting Buyers to Answer your Call
The pros and cons of insourcing and outsourcing any aspect of lead generation
Is the IT Channel Ready for a 'Decoupling' Revolution?
Every year, £tens of millions are poured into IT & Security vendors’ MDF programmes, but what’s the return?
How resisting the temptation to force-feed buyers and sales teams before they're ready will lead to warmer conversations
And that’s a problem
Ways to stop leads slipping through the cracks
Creating a win-win for Buyers and Sellers
Nobody likes to be told their baby is ugly.
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