Begin your customers' journey with these first steps
Unlike traditional perimeter-based defenses, Zero Trust operates on the principle of “never trust, always verify,” ensuring continuous authentication and strict access control.
One key reason MSPs should recommend Zero Trust is the rise of remote work and cloud adoption. With employees accessing corporate resources from multiple devices and locations, legacy security approaches leave gaps that attackers can exploit. Zero Trust mitigates these risks by enforcing identity verification, device security checks, and least-privilege access for every request.
Additionally, Zero Trust minimises the impact of breaches. By segmenting access and applying micro-segmentation, it prevents attackers from moving laterally across a network. This containment strategy is crucial for reducing data loss and operational disruptions in case of a cyberattack.
From a compliance perspective, Zero Trust helps businesses meet regulatory requirements such as GDPR and other local and industry-based regulatory frameworks. By continuously verifying identities and encrypting data, companies can demonstrate robust security practices that align with industry standards.
For MSPs, implementing Zero Trust enhances their value proposition, positioning them as proactive security partners rather than just IT service providers. It reduces the chances of costly breaches for customers, builds trust, and strengthens long-term relationships.
As cyber threats grow in sophistication, MSPs must push for modern, adaptive security frameworks like Zero Trust to keep their customers protected.
If you’ve ever wished someone would explain zero trust to you in plain English, you're not alone. It can be hard to cut through the noise and understand what it really means. Widespread overuse and misuse of the term often leave IT professionals and the channel searching for clear explanations and actionable guidance.
This article from Zscaler debunks Zero Trust and sets you on actionable goals.
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