Get on the data migration wave

Demand for has never been higher. Here's how the channel can capitalise

Cybersecurity incidents, especially ransomware and malware, have become the primary cause of outages for most organisations.

Nearly a third of organizations have experienced an outage in the last two years, and the average reported cost of an outage increased from $2.15 million in 2023 to $2.33 million in 2024, an 8% rise, according to 451 Research’s Voice of the Enterprise (VotE): Storage, Disaster Recovery study.

Outcomes for the channel

These factors are driving additional investment in cyber resilience. By helping customers mitigate risks, avoid outages and minimise financial impacts, resellers can strengthen their status as trusted advisors.

Learn more in this Business Impact Brief by 451 Research and understand how you can capitalise on this opportunity.

The opportunities for trusted partners

Data migration is a key service that partners provide to facilitate infrastructure updates and hybrid cloud modernisation, and the importance of these services has risen in recent years.

To achieve growth, resellers and consultants should view data migrations not as tedious, time-consuming chores, but as opportunities to deliver greater value to customers.

Here's how to change your approach, and the potential rewards for doing so.

>The opportunities for trusted partners
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